The Zyris difference
Zyris was founded in 2001 by Thomas R. Hirsch, DDS, his brother James Hirsch, an industrial designer, and Sandra Hirsch, CPA. The genesis of the company was a passionate pursuit of revolutionizing the industry through functional, efficient innovation, in a quest to create positive dental experiences for both patients and clinicians.
We are proud to offer three highly-effective, technologically-advanced, award-winning solutions for minimally invasive, easy-to-use dental isolation—as well as control of the oral environment worldwide.
Our products include:
- The Isolite® 3 illuminated dental isolation system, with six levels of intra-oral LED illumination, including non-curing amber light.
- The Isodry® non-illuminated dental isolation system for practitioners who choose to work with external light only.
- The Isovac® dental isolation adapter, a versatile option for rounding out dental operatories.
All products, including our full line of isolation mouthpieces, are completely compatible and complementary to one another. The mouthpieces (the heart of our technology) comfortably retract the patient's tongue and cheek, protect the patient's airway, and keep the mouth gently propped open with continuous two-channel 360° adjustable suctioning.
Benefits beyond the patient’s chair. By using our Isolite Dental Isolation Systems, clinicians have stated that dental procedures are completed up to 30% faster than using traditional methods of isolation. Faster procedures = more patients = improved productivity and increased revenue for your practice.
Zyris has been awarded a General Services Administration contract (V797P-3233N) that allows qualified federal, state, and local government agencies to purchase Zyris products at special government pricing with pre-determined contract terms and conditions. The Isolite System is a U.S. registered medical device manufacturer specializing in dentistry.
We are defined by the success of our customers. We engage our customers often to understand every facet of their world, striving to discover unmet needs. Every team member is empowered and celebrated for insights and actions that drive customer trust and joy.
We communicate constantly to act as one strong, focused team. This requires consistency, respect and honesty. We welcome individual perspectives and channel strengths to a singular purpose. We listen carefully and seek feedback to improve clarity, strengthening relationships to ever widening circles of understanding.
We seek the truth through experimentation while pressing to our goals. We make decisions using available data to align and guide expectations. We pay attention to the details and engage in informed debate to reconcile differing realities. We align anecdotes with metrics; trust but always verify.
We do what we say and acknowledge when we don’t. We are ever mindful to maximize our return upon resources of time, energy and assets.
We are driven, face adversity head on, and are committed to the highest level of performance. We are ready and willing to do whatever is needed to deliver.
Committed to Doing the Right Thing
We do unto others as we wish done to ourselves. We value what every team member contributes. We aspire to be a great force for positive change in ourselves, our team members, our industry, and the world.
We think new and we think big. We have the ingenuity to uncover new paths and solutions, and the courage to make them reality. Failure never dictates an end, but the beginning of another path to success.
Thomas R. Hirsch, DDS
Founder, Board Member
Dr. Hirsch is the original inspiration, co-founder and developer of the Isolite family of dental isolation devices from Zyris. His passion for dentistry built a successful multi-decade cosmetic practice in Malibu, CA and extended to ten years as an instructor of clinical dentistry at his alma mater, the University of Southern California. His exuberant smile and infectious enthusiasm can often be found in the Zyris booth, in his trademark Converse sneakers.
James A. Hirsch
Founder and Board Member
James is Tom's younger brother, co-founder and chief designer of the patented Isolite mouthpiece and family of dental isolation devices. He is a graduate of California State Univerity-Northridge and an IDEA Gold Award winning industrial designer; finding joy in fusing new technology with years of experience in electro-mechanical design and plastic injection molding. He thrives on innovating game-changing solutions to clinical issues, and often finds inspiration in the fresh ocean breezes of long distance sailing adventures.
President and CEO
Sandra is the third founding member of Zyris, pairing decades of experience as a financial manager and CPA with a zeal for entrepreneurship sparked by her B. S. in Business Administration from the University of Southern California. Under her leadership as President and CEO, the company has grown from a struggling start-up to the world leader in dental isolation, distributing Isolite products throughout North America and in over 20 countries overseas. Sandra is defined by her family, the Zyris team, and unwavering resolve to forever change the experience of dentistry for patients and clinicians.
Chief Operating Officer
A member of the Zyris team since 2015, Chief Operating Officer John Horton brings decades of experience in building and scaling amazing companies to breakthrough success. His lifetime pursuit of both personal and professional excellence has benefited many companies with household names: Microsoft, Skype, GoToMeeting, Estee Lauder, Allergan, Costco and Baccardi. John holds a B. S. in Finance from Sonoma State University, and reveals his deep passion for the Star Wars universe with a large scale model of an X-Wing fighter on his desk.
Senior Vice President
John joined the Zyris team in 2017. He is a multi-decade veteran of global sales and marketing, including executive responsibilities at Air Techniques, Sybron Dental, and Pentron Clinical. John has a B.S. in Microbiology from University of Florida, and earned an Executive Certificate from Columbia Business School in Leading and Managing People. John is involved with many dental associations and non-profit organizations working to improve the practice of dentistry, including DTA, ADEA, CRET, OSAP and DTAF. He is an ex-football player, loves all kinds of sports, and is the number one Dad to two beautiful daughters.
Vice President, Customer Success
Currently serving as VP of Customer Success, Rolando Mia combines over 20 years of experience in sales and marketing with an infectious laugh and probing intellect to uncover the surest path to clinical success with Zyris products. His abundant natural curiosity has led to success with companies such as DenMat LLC, Allergan and Inamed Corp.; in a spectrum of industries from computer hardware and financial services to pharmaceuticals and dental. A graduate of Wake Forest with both a B.S. in Biology and MBA, he is often apt to break into song to express himself, revealing a missed opportunity for a career onstage.
- DentalTown "Townie Choice Award" (2005-18)
- Prix de l'innovation, Association Dentaire Française (2014)
- Dental Product Shopper "Best Product" (2008, 2014)
- DentalCompare "Top 10 New Products" (2014)
- Dentistry Today "Top 100 Products" (2003, 2005, 2008-11, 2014)
- Dentistry Today "Top 50 Technology Products Readers' Choice Award" (2010, 2014)
- Pride Institute "Best of Class Technology" (2013)
- Scandefa Scandinavian Dental Fair Award (2014)
- Dental Products Report "Top 5 New Product Innovations & Updates" (2013)
- Dentistry Today "Top 50 Technology Products Readers' Choice Award" (2013)
- Rated "Excellent" for use in US Air Force dental facilities by the USAF Dental Evaluation and Consultation Service (2013)
- DentalTown "The Fifty Greatest Game Changers in Dentistry" (2011)
- DrBicuspid.com "Dental Excellence Awards, Best New Instrument" (2009, 2011)
- REALITY Publishing 4-star Award (2010)
- The Dental Advisor "Preferred Product" (2010)
- Dentistry Products Report "Top 100 Products of Distinction" (2008)
- World Congress of Minimally Invasive Dentistry Inventor Award (2004)
- Business Week "Gold" Award Industrial Design Excellence (2003)
- The Dental Advisor ++++ Rating (2003)
- Dental Products Report "Top 10 Chairside Products" (2002)